Due to technical difficulties, we’re giving you a fresh version of today’s show!

What are the habits of any organization that creates and sustains a culture of Positively Outrageous Service? That’s our question for Michael Hoffman, who for 25 years has trained and spoke to organizations about how to set themselves apart from the competition by the ways they approach their customers. That doesn’t just mean people outside the company.

Why is service more important now than ever? What is a "service experience"? What is the market place "pendulum"?

Learn more about Michael at IgnitingPerformance.com

For more on Betti or to find out about NSA North Texas, visit www.speaker.org